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On Monday, December 4, 2107, a small workshop was held with the Spanish consultant Juan Carlos Santos, specialist in analysis of trends for the objects for decoration and fashion market. With him, we had very interesting moments of discussion and analysis of what Allpa's future strategies in product development can be.

The Workshop was an activity organized by Allpa, where the Marketing and Product Development team assisted. We also invited a small group of our Peruvian artisan suppliers and designers with whom we wanted to exchange experiences and to listen their opinions.

CONTEMPORARY CRAFTS, a future bet

CONTEMPORARY CRAFTS, a future bet

On Monday, December 4, 2107, a small workshop was held with the Spanish consultant Juan Carlos Santos, specialist in analysis of trends for the objects for decoration and fashion market. With him, we had very interesting moments of discussion and analysis of what Allpa's future strategies in product development can be.

The Workshop was an activity organized by Allpa, where the Marketing and Product Development team assisted. We also invited a small group of our Peruvian artisan suppliers and designers with whom we wanted to exchange experiences and to listen their opinions.

On Monday, December 4, 2107, a small workshop was held with the Spanish consultant Juan Carlos Santos, specialist in analysis of trends for the objects for decoration and fashion market. With him, we had very interesting moments of discussion and analysis of what Allpa's future strategies in product development can be.

The Workshop was an activity organized by Allpa, where the Marketing and Product Development team assisted. We also invited a small group of our Peruvian artisan suppliers and designers with whom we wanted to exchange experiences and to listen their opinions.

Juan Carlos came to Peru invited by the National Handicrafts Department of MINCETUR, to participate as an exhibitor in the International Seminar of Innovation in Handicrafts that took place on November 30 and December 1.

"The contribution of Juan Carlos about innovation, has nothing to do with technology in production, but with the behavior of the market and design." - Allpa